ABOUT

Hey, it’s Beatrice, your storytelling coach determined to help you feel confident, give back to the community while being original and your clearest, most creative, true self.

People who know me say my superpowers are my creativity, determination, and ability to think out of the box. And I use those to change the world in my own way: by enabling purpose-driven entrepreneurs to be more visible on their own terms and build businesses that look like them. And yes, all of this can be achieved by telling your story and communicating it strategically.

Born and raised in Italy by Congolese parents, I spent a good part of my life trying to figure out how to master the art of communication between two cultures and three languages (Italian, French, Tshiluba).

Fascinated by the richness of the unlimited ways of thinking and the different media at our disposal I have thrown myself in the communication world in my twenties. Since then I have absorbed the principles and worked in the field of PR, Journalism (Radio, Photojournalism, Documentary), Communication in three continents and five languages (in case it wasn’t clear that I love those!).

Between a flight to the Hague to meet Nobel Prize Laureates, a train ride to New York to connect with the first African businessman in Wall Street and a car ride between the two sides of Istanbul, I have nurtured my work ethos and developed the habits that help me to be creative.

There are billions of voices out there, but being unique is what will make you stand out and connect to others. Your voice, your authenticity, matter.

• Do you feel that no matter how much effort you put in, nobody knows what you do?
• Are you looking for clarity?
• Can’t bring your audience to (re)act?
• Would you like to make a living out of your passion?
• Struggling to find your voice?
• Feeling lost when people ask “What do you do?”?
• Can’t bring yourself to write your “about me” page?
• Are you unsure how to fit your voice into your business?

I’ve been there. Losing direction can be paralyzing or even worse, it can make you spin in the wrong direction. That’s how I felt when experimenting in documentary using all the tools I was taught a journalist should use. All of them but the most important one: my story.

It took me a very long time to find my compass and to be honest, I use my blog and newsletter to remind myself of the right direction.

You have the power to reverse the situation. And with a little help, you will find your authentic voice, be confident and effective. The more you are you the more the right people will connect to you and your business.

My work is all about helping you do that.

Listening

Listening is the best hidden secret in communication. I will listen to you so that you can listen to your audience and share your message in a way that feels true to you and will resonate with them. The more people feel connected to your story, your message, your whys, the more you will sell, have an impact, help.

Storytelling

You have one hell of a story to tell! Don’t hide it, share it. We humans feed of stories like it is an indispensable meal. We learn from stories, laugh at them, cry, act, and buy because of them. The more stories we tell, the more the inclusion, diversity and equality everyone is talking about, will be closer to reality.

Diversity

In high school I used to spend mornings putting makeup on with my best friend. One day, I decided to try on a bit of foundation. Except, I couldn’t because it was pink. Since then the cosmetic world changed and is now more inclusive of all shades. Diversity for me means putting my hands under another person foot and help her to raise and be visible. What you do matters. I want to help you to make sure others know that too.

It took me years to find the right balance, to share my story, to have clarity on my goals and I’m still a work in progress. But along the way I learned more than I could ever fill a book with. And this knowledge is for you. Book a free discovery call now, it only takes a second