How to Grab Attention if You’re Not Kim Kardashian

How do you grab people’s attention if you’re not Kim Kardashian? This question popped during a training session I delivered in London for a group of change-makers. They were frustrated by the struggle of reaching a wider audience when promoting messages of solidarity.  I’ve been meditating on this topic for long so I had my…

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Why you should experiment with your communication and how to do it

Isn’t it odd how try something new can make us feel so unsettled? This goes for our online lives as well. Someone attending one of my workshops told me:  “I am completely lost with social media. People say I should use a call to action, but can I use more than one? Will that be…

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How to Practice Patience

“Bea, the best things in life take time”. That was my friend Yuhong back at graduate school. I can’t even remember what was the context in which she said that I had to be patient, but I know from time to time I have to re-listen to those words. As change-makers, we itch for change…

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How to Have a Makeover and Survive It

One of the most difficult things in life is to start, take action. Start eating healthy, start writing the book, start doing sport, start being kinder … What if that taking action meant deleting everything you have done before and re-start from scratch again? In our daily lives, it might mean changing the city, circle…

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Communication Without Purpose Is a Waste of Energy

One of the biggest achievements of 2019, has been running my first 5KM race. In preparation for the big event, I trained. I woke up every morning when everyone was still asleep, Nike run training in my ears, start walking then jogging and eventually running. Each session I had an objective: run without stopping, run…

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